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The four steps to creating a culture based on customer loyalty through gamification

Posted by Brad Ball on June 18, 2013 at 11:55am 0 Comments

We have written an eBook titled Gamifying Loyalty Programs and are providing it free to members of this community. The eBook is the first in a series which takes one from a primer to best practices. Reply to this post and I will email you a copy. Thanks

Enterprise Gamification Newsletter - June 2013

Posted by Mario Herger on May 30, 2013 at 8:57pm 0 Comments

Dear fellow gamificators,



We are all very busy, and I tend to send tons of links that nobody has time to read, so I offer a new service: Effort-level-tagging.

The following effort-levels give you an indication for how much time and effort is required:

Short & quick: 1-5min, no hard thinking, fun, and worth the money

Medium: 5-15 minutes, thinking required, good coffee at your side is recommended,…

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A little on careers and gamification

Posted by Andrzej Marczewski on May 6, 2013 at 1:02am 0 Comments

Extrinsic Rewards and the User Journey

A couple of small bits this week whilst I pull together more substantial work (I’m not a machine!!) First a small revisit of my Flow and User Journey work. In various conversations I have had about the use of rewards in a gamified systems the general question is always “do you need rewards at all”. My answer is that it can’t hurt if it is done properly.  One thing that…

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LoyaltyMatch's RewardingYourself Loyalty Wallet app has been selected as a BlackBerry Achievement Award Finalist

Posted by Brad Ball on April 2, 2013 at 10:27am 0 Comments

LoyaltyMatch just received exciting news from BlackBerry regarding our RewardingYourself Loyalty Wallet app.  From more than 70,000 BlackBerry 10 apps we are one of 15 chosen (3 in each category) for this award.

The RewardingYourself Loyalty Wallet combines loyalty functionality with shopping functionality to help customers manage, synch up, store and maximize all their loyalty…

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Meetup - Gamification & Financial Services

Event Details

Meetup - Gamification & Financial Services

Time: August 23, 2012 from 7pm to 9:30pm
Location: WeWorkLabs
Street: 156 2nd St
City/Town: San Francisco
Website or Map: http://www.meetup.com/Bay-Are…
Event Type: meetup
Organized By: WeWorkLabs
Latest Activity: Aug 14, 2012

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Event Description

Our guest will be demoing a real-time financial trading game he developed by gamifying technology he licenses to leading brokers, exchanges and hedge funds. Bring your IPad, notebook or other WIFI device to play this unreleased HTML game against all other traders in the world while our guest gives his inside view of the retail brokerage, ECN, and institutional banking industries along with the challenges, technology and monetization related to the game. Could be top 5 game according to some that have played it, what do you think? Prizes given for game winners at end of presentation. Should be both fun and informative to anyone with an interest in the financial markets or game development.

And this month I assure you we will do the 1 min standup introduction and another special surprise!

We are in an amazing new space this month, the recently opened WeWork labs having us. Thanks!

About WeWorkLabs

WeWork Labs offers space to innovative tech startups and the people who love them. Featuring both dedicated and community desks, the Labs is building a robust community of the area's top talent. Find out more at www.weworklabs.com

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